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2025-04-22

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The fashion brand Prada collaborates with renowned director Wong Kar-wai to launch a new restaurant "Mi Shang" in Shanghai.

The fashion brand Prada collaborates with renowned director Wong Kar-wai to launch a new restaurant
讀後心得
The fashion brand Prada has teamed up with director Wong Kar-wai to open a new restaurant, "Mi Shang," in Shanghai, paying tribute to his classic films. The restaurant is located on the second floor of the historical building Rongzhai, which was built in 1918 and has undergone six years of restoration to become a cultural hub for Prada. The design inspiration for "Mi Shang" comes from "In the Mood for Love," creating a cinematic atmosphere through its unique decor. The restaurant's logo features a stamp pattern symbolizing the blend of Milanese and Shanghai cultures, allowing guests to immerse themselves in a romantic and nostalgic artistic ambiance while enjoying their meals. The restaurant is set to open on March 31, 2025.

The fashion brand Prada has partnered with renowned director Wong Kar-wai to create a new restaurant, "Mi Shang 迷上," in Shanghai, aimed at paying tribute to his classic films. This is Prada's first independent restaurant in Asia, located in a historically significant building — the Shanghai Rong Zhai (榮宅), which was built in 1918. After six years of meticulous restoration, Rong Zhai has been transformed into a cultural activity center for the brand, while the "Mi Shang 迷上" restaurant is situated on its second floor, bringing new life to this historic structure.

The design inspiration for the "Mi Shang 迷上" space comes from Wong Kar-wai's classic film "In the Mood for Love," creating a strong cinematic atmosphere through vivid decor and mirrored elements, as if transporting guests into a scene from the movie.

The restaurant's logo design is unique, inspired by Wong Kar-wai's interpretation of the philatelic term "Tête-bêche," showcasing a pair of postage stamp patterns arranged in opposite directions, symbolizing the fusion and collision of Milan and Shanghai's two cultures, demonstrating a unique dialogue between Eastern and Western aesthetics.

This restaurant is not only a temple of gastronomy but also a feast for the eyes and emotions. Whether in the spatial design or the decorative details, it showcases the romance and nostalgia found in Wong Kar-wai's films, allowing guests to immerse themselves in a cinematic artistic atmosphere while enjoying exquisite cuisine. "Mi Shang 迷上" will officially open to the public on March 31, 2025, adding a unique space that blends fashion, art, and history to Shanghai.

Mi Shang 迷上 Address: 186 North Shaanxi Road, Jing'an District, Shanghai, China

Opening Date: March 31, 2025