The fashion brand Prada collaborates with director Wong Kar-wai to create a new restaurant "Mi Shang" in Shanghai.
- byVic

讀後心得
The fashion brand Prada collaborates with director Wong Kar-wai to open a new restaurant in Shanghai named "Mi Shang 迷上," paying tribute to Wong Kar-wai's classic works. The restaurant is located on the second floor of the Shanghai Rong Mansion, built in 1918, which has been restored over six years to become a cultural activity center. The design inspiration comes from "In the Mood for Love," creating a cinematic atmosphere. The logo blends the cultures of Milan and Shanghai, symbolizing the dialogue between Eastern and Western aesthetics. "Mi Shang 迷上" will officially open on March 31, 2025, becoming a space where fashion, art, and history converge.
The fashion brand Prada has invited renowned directors to conceptualize and plan a brand new restaurant "Mi Shang 迷上" in Shanghai, paying tribute to classic films. This restaurant is Prada's first independent establishment in Asia, located in the historically significant building — Rong Zhai, built in 1918. After six years of meticulous restoration, Rong Zhai has become the brand's cultural activity center, and "Mi Shang 迷上" is situated on its second floor, breathing new life into this historic building.
The space design of "Mi Shang 迷上" is inspired by the classic film "In the Mood for Love," creating a rich cinematic atmosphere through vibrant decor and mirror elements, as if transporting the audience into the scenes of the movie.
The restaurant’s logo design is ingeniously crafted, inspired by the philatelic term "Tête-bêche," symbolizing the fusion and collision between Milan and Shanghai culture with a pattern of a pair of oppositely arranged stamps, showcasing a unique dialogue between Eastern and Western aesthetics.
This restaurant is not only a haven for gourmet food but also a feast for the senses and emotions. Whether in the space design or decorative details, it reflects the romance and nostalgia found in films, allowing guests to enjoy the food while immersing themselves in the artistic atmosphere of cinema. "Mi Shang 迷上" will officially open to the public on March 31, adding a unique space that blends fashion, art, and history to Shanghai.
- Address: 186 Shaanxi North Road, Jing'an District, Shanghai, China
- Opening Date: March 31, 2025