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2025-04-28

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Promotional new tactic? A merchant claims "buy 3 get 3" socks but actually only gives 3 pairs, customer service explains that the thickness equals 2 pairs.

Promotional new tactic? A merchant claims
讀後心得
A consumer from Hubei spent 13.9 yuan purchasing socks online. The seller claimed "buy 3 get 3 free," but only sent 3 pairs of socks. Customer service explained that this phrase means "a total of 3 pairs will be sent," and emphasized that the quality of the socks is thick and sturdy. This incident sparked discussions, with some netizens believing that the seller’s promotion was misleading. Meanwhile, experts suggested that non-compliant products should be taken down and inspected, and that consumers should pay attention to verifying information and keep transaction receipts for their rights protection while shopping.

Recently, in Hubei Province, mainland China, a consumer purchased a pair of socks from an online store for 13.9 yuan (approximately 63 New Taiwan dollars). The seller claimed "buy 3, get 3 free," but the consumer only received 3 pairs of socks. Customer service explained that "buy 3, get 3 free" means a total of 3 pairs are sent, not an additional 3 pairs, and emphasized that each sock is thick, so 1 pair is equivalent to 2 pairs. This incident has attracted widespread attention, with some netizens commenting that the seller’s "visual game" is like a reading comprehension test.

According to reports, Li Ke from Wuhan ordered a sock set online at the beginning of the year, with the product name marked as "buy 3, get 3 free," but he only received 3 pairs of socks. Li Ke recalled that the product image showed 6 pairs of socks, and the small print next to it also stated "buy 3, get 3 free." When he inquired with customer service, they explained the literal meaning of "buy 3, get 3 free," and pointed out that the small print indicated "buy 3 pairs, receive 3 pairs (quality superior to) 6 pairs." Additionally, customer service stated that the individual socks are quite thick, meaning that 1 pair of socks is equivalent to 2 pairs.

In fact, many merchants on e-commerce platforms have recently been using ultra-low prices or value packs for promotions, only for consumers to find themselves caught in the sellers' "visual game" when they receive their goods, encountering consumer traps. In February of this year, a university student from Linyi, Shandong, contacted customer service to request a refund or exchange for a mechanical keyboard he had just purchased due to issues, only to be told that the warranty period had expired and he would need to bear the repair costs himself.

Insiders suggest that products with violations or false information should be removed or adjusted, and that platforms should conduct special inspections to strengthen technical upgrades and manual patrols to combat price violations. Consumers should carefully verify information when selecting products, resist the temptation of low prices, and keep relevant product information, promotional screenshots, payment records, and chat records as proof to uphold their rights at any time after purchase.