Image reproduced from 中國台灣網

The Fujinshu Group has confirmed the upcoming launch of the famous Tokyo donut brand "I’m donut?" in Taipei this July. This announcement was made via their official Instagram account, revealing the brand's ambition in the dessert market.

On their website, I’m donut? is counting down to the Taipei store opening, showcasing multiple window frames and keys designed with donuts. Excitingly, before the Taipei location opens, the brand will also launch a new outlet in Seoul, Korea, scheduled for a June 21st opening.

According to a job listing on 104, the Taipei store's address will likely be in the Daan District, specifically on Dunhua South Road Section 1. Given its proximity to bustling commercial areas, it’s expected to attract a significant number of dessert enthusiasts. Unlike traditional dessert shops, I’m donut? offers unique fresh donuts that have garnered a fan base among fashionable individuals, including famed Japanese actor Yuya Yamashita, who has expressed his admiration for the brand.

Reflecting back to last year, the I’m donut? store in Nakameguro, Tokyo, quickly generated buzz after its opening, with long lines forming shortly after doors opened, highlighting the brand's popularity. With the Taipei store set to open, local customers will no longer need to fly to Japan to experience these sought-after donuts, potentially sparking a new dessert craze in Taipei.

As noted, I’m donut? emphasizes the quality of their fresh donuts, using only the best ingredients, and incorporates adorable, trendy elements in their branding. The brand's logo design is distinctive, conveying a youthful and vibrant image.